Browse abstracts and ordering information for case studies written and published by faculty at Stanford GSB.
For publicly available cases in this collection, Harvard Business Impact and Ivey Publishing distribute in North America, and The Case Centre and IESE Publishing in Europe.
Search the database of case studies or narrow your results by keyword, academic area, center, or initiative. Many of our cases are available to download at no charge.
This case study follows Ritu Narayan, founder and CEO of Zum, as she redefines student transportation by applying a technology-driven approach to an industry that had seen little modernization. Zum evolved from a consumer-facing rideshare marketplace…
This brief supplement to the original Squirrel AI case study provides the reader with an update on the AI-enabled learning company, which was forced to transform its business model and go-to-market approach as a result of abrupt regulatory changes by the…
Lisa Yao, a newly minted Partner at Venerable Ventures, is poised to lead her first major investment in Generative Solutions, an AI-driven healthcare technology company. As the deal approaches closing, Yao learns from the founder, Matt Larkin, that he…
As CEO of Nextdoor, Sarah Friar (GSB MBA ’00) was charged with leading the company’s strategic direction and financial performance. She led the company through the IPO process in late 2021, and now oversaw a company with $212 million in annual revenue and…
Through the controversial decisions of Coinbase and Basecamp to ban political discussions in the workplace, this case explores the tension between maintaining focus on business objectives versus engaging with broader social issues, and whether political…
Since its founding in 2015, Impact Experience, amongst other work, has been dedicated to addressing biases in investment decisions through a holistic, immersive program of experiential learning for capital allocators. This method has successfully inspired…
By 2024, Zipline had undergone a remarkable transformation from its early days of delivering blood and life-saving medicines in Africa to becoming a global leader in autonomous drone delivery systems. This case study builds on the 2019 case “Zipline…
Maria Echeverri Gomez (Stanford MBA 2020) founded Muni because she believed that access to technology was the key to unlocking economic opportunity in Latin America. On trips to China and India while a student at the GSB, she saw examples of successful…
When Lauren Dunford cofounded the start-up that would become Guidewheel, she initially wanted to make an impact on energy sustainability in Kenya. But when her company’s power-monitoring technology struggled to find product-market fit in factories…
In April 2023, Alexandr Wang, CEO of Scale AI, faced a pivotal decision that would shape the future of his company. Having achieved remarkable success in providing labeled data for autonomous vehicles (AVs), Scale AI was at a crossroads as generative AI…
In the face of unprecedented growth and high-stakes decisions, Gaston Taratuta, CEO and co-founder of Aleph Group, must navigate a critical juncture in the company’s trajectory. During the pandemic, Aleph received multiple acquisition offers, including an…
This case study explores the journey of Charlotte Meerstadt, a climate-focused entrepreneur, and the development of her startup, Fram Energy. Inspired by a personal challenge with solar panels on her rental property, Meerstadt identified a critical market…
In this case study, students explore how the leadership team of Strata navigated the COVID crisis to turn their aerospace manufacturing company into one that made high-volume low costs N95 masks for the citizens of the United Arab Emirates. The company…
Steve Katz and Dr. Jeff Schor founded PM Pediatrics in 2005 with the goal of transforming pediatric urgent care. Their research showed that over 90 percent of children’s emergency room visits were for injuries and illnesses that could have been treated in…
In 2024, Nithya Ramanathan, CEO and co-founder of Nexleaf Analytics, faced a critical strategic decision. Over the past decade, Nexleaf had revolutionized vaccine preservation in low-income countries through ColdTrace, an IoT-based remote temperature…
This case centers on Madhu Shetti, CEO and founder of Balmere, a company developing skincare products for individuals undergoing cancer and autoimmune therapy. After hearing the struggles of cancer survivors during a support meeting, Shetti is driven to…
This case centers on Madhu Shetti, CEO and founder of Balmere, a company developing skincare products for individuals undergoing cancer and autoimmune therapy. After hearing the struggles of cancer survivors during a support meeting, Shetti is driven to…
Shanna Tellerman, the visionary founder and CEO of Modsy, a pioneering 3D design and e-commerce platform, faced a tumultuous journey marked by rapid growth and unforeseen challenges. Launched in 2015, Modsy aimed to revolutionize the home design industry…
In January 2024, Stephen Pratt, co-founder and long-time CEO of Noodle Analytics (Noodle.ai), reflects on the company’s significant milestones as he prepares to transition to a strategic advisory role. Founded in 2016, Noodle.ai embarked on a journey to…
