EC39
Victoria Chang, Haim Mendelson
2010
This case study profiles the high-growth social games industry where users played games like Farmville and Mafia Wars on social networks like Facebook and MySpace, with the goal of socializing with friends and/or meeting new people. By 2009, the social…
E390
H. Grousbeck, Arar Han
2010
Geminus Capital Partners, a search fund, acquired Franklin Warranty, an extended service contract company, in early 2008. When the market crashed, issues with due diligence, Board composition, sales management, and others come to light, setting the stage…
E389
Deborah Gruenfeld, Arar Han, Lisa Sweeney
2010
Leigh Rawdon (HBS ’01) started her career in call center software, then call center management. After earning her MBA, she moved to the Silicon Valley to work in a related field and be where her fiancé was. A year later, she was CEO and co-founder of a…
E378
H., Grousbeck, Claire Magat
2010
This case follows Thomas Coughlin and Evan Stern, the new owners of Compass Ventures, through the process of 1) launching a search fund, 2) acquiring two companies in the autism services space and 3) navigating a handful of management issues as new…
E362C
Bethany Coates, R. Ellis, Lisa Sweeney
2010
This fictional case sets up a scenario commonly experienced in the Search Fund process. Two recent GSB graduates founded a search fund and take steps to purchase a small business from the founder, then transition into running the business post-acquisition…
E376
George Foster, Jocelyn Hornblower, Norman O'Reilly
2010
The case follows Mel Young, Founder and President of Homeless World Cup, a non-profit organization whose mission is to eliminate homelessness around the world. Homeless World Cup organizes annual football (i.e. soccer) tournaments in host cities and…
E362B
Bethany Coates, R. Ellis, Lisa Sweeney, Anne Beyer
2010
This fictional case sets up a scenario commonly experienced in the Search Fund process. Two recent GSB graduates founded a search fund and take steps to purchase a small business from the founder, then transition into running the business post-acquisition…
E362A
Bethany Coates, R. Ellis, Lisa Sweeney
2010
This fictional case sets up a scenario commonly experienced in the Search Fund process. Two recent GSB graduates founded a search fund and take steps to purchase a small business from the founder, then transition into running the business post-acquisition…
E347B
Antonio Davila, George Foster, Ning Jia
2010
The (B) case follows the company in the post-IPO years, providing an update on strategy, financial performance, and the competitive landscape.
The (A) case , E347A, follows Dr. Zhengrong Shi, Founder, Chairman and CEO of Suntech Power Holdings, on his…
E347A
Antonio Davila, George Foster, Ning Jia
2010
The (A) case follows Dr. Zhengrong Shi, Founder, Chairman and CEO of Suntech Power Holdings, on his journey to create a global solar PV company headquartered in China. It covers his background and inspiration for the idea, his dealings with the local…
E402
Arar Han, Charles Holloway, Lisa Sweeney, Steve Ciesinski, Leigh Rawdon, Dennis Rohan, Howie Rosen, Russell Siegelman
2010
This note identifies the key issues that must be addressed in the creation of a viable venture, and provides an overview of the processes and techniques available to resolve the issues discussed.
Also see Note on Creating a Viable Venture – A Global…
A205
David Hoyt, Alan Jagolinzer
2010
Revenue recognition is a critical issue for companies. Proper revenue accounting can be complex, particularly when vendors provide a mix of products and services, making it difficult to determine the appropriate timing and amount of revenue to be…
SM181B
Jesper Sørensen, Sara Gaviser Leslie
2010
INTRODUCTION
In the spring of 2010, three years after assuming the position of CEO of Siemens, Peter Löscher felt that his changes were taking hold. Though the global economic crisis had presented substantial challenges, the organization was moving in…
2010
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SI118
Laura Arrillaga-Andreessen, Victoria Chang
2010
Barbara Meyer, founder and president of the Bert and Mary Meyer Foundation was not always comfortable with the wealth she inherited from her father. Meyer was 24 when her father died in 1965, leaving her several thousand dollars in UPS stock. By 1984, the…
M337
Jennifer Aaker, Sara Leslie
2010
This case describes how Bonobos, an internet apparel retailer, leveraged social media to connect with its customers and prospects. Through connecting directly with customers using social media, the company found that consumers were not only interested…
SM188B
Glenn Carroll, Victoria Chang, Hayagreeva Rao
2010
Illycaffè is a family company, founded in 1933. It grew to become an internationally successful company focusing on the premium coffee market based on an uncompromising quest to provide the perfect cup of coffee. In 1999, the company founded a center of…
SM179
Robert Burgelman, Margaret LaBrecque, Debra Schifrin
2010
In the spring of 2010, Intel was regarded as an important champion for a new broadband technology called WiMAX (Worldwide Interoperability for Microwave Access). WiMAX transmitted large amounts of data over radio signals, and offered much greater range…
RE134
Douglas Abbey
2010
In November 2008, in the depths of the worst financial crisis since the Great Depression, Hamid Moghadam, CEO of industrial REIT AMB, had to act decisively to reverse the sell-off in AMB shares and position the company to take advantage of future…
SM185A
Robert Burgelman, Lyn Denend, Robert Siegel
2010
TTTech, located in Vienna, Austria, had pioneered an innovative new technology—time-triggered networks for embedded computer systems. By 2010, TTTech had grown into a US$25 million company by providing high-end technical solutions to customers with time-…
SM187
Victoria Chang, Jesper Sorensen
2010
In February 2010, Ursula Burns CEO of Norwalk, Connecticut-based Xerox Corporation, wrapped up her first big move, just seven months after ascending to the top spot. Xerox—a document technology, software, services, and supplies company, had acquired…
SPM41
George Foster, David Hoyt, Norm O'Reilly
2010
This case describes the history, operations, and economics of Infineon Raceway (Sears Point Raceway) in Sonoma, California, and the challenges facing the racetrack as a result of the economic recession of 2008-9. The racetrack’s most important race is a…
M330
Jennifer Aaker, Sara Leslie, Carole Robin
2010
The case is meant to provide an overview of research on happiness. It offers a definition for happiness and explains many of the determinants of happiness while dispelling some myths we hold about what makes us happy and how we can obtain happiness (ie…
M335
Jennifer Aaker, Sara Leslie, David Rogier
2010
Coca-Cola (“Coke”) is one of the best-known brands in the world and the world’s sixth-largest advertiser based on dollars spent needed a cost-effective way to build deeper connections with consumers, especially teens, and its flagship Coke product. The…
