HR20
Charles O'Reilly III, Grace Yokoi
2001
In 1999, Hewlett-Packard split into two companies. The issue facing HR had to do with creating loyalty and enthusiasm for a new company (Agilent) whose roots lay in an established institution with an extremely loyal workforce who identified with the HP…
EC24
Haim Mendelson, Philip Meza
2000
This case traces AOL’s evolution from Internet Service Provider (ISP) to media empire. In 2000, AOL controlled a wide variety of Internet and media assets including vast content arms (e.g. Time Magazine), broadcasters (e.g. CNN) and cable systems. In…
EC17
Haim Mendelson
2000
The case sets Dell’s direct model, internet strategy and management of information into historical context by first describing the computer industry’s shift in the mid-80’s from vertically-integrated corporations like IBM, DEC and NCR to a collection of…
SM76
Robert Burgelman, Philip Meza
2000
The popularity of file sharing services like Napster and processing sharing services such as SETI @ Home have underscored the potential power of peer-to-peer (p2p) networking and processing. While much of the attention surrounding p2p technologies…
GS19
Laura Kopczak, Hau Lee, Seungjin Whang
2000
This note provides an overview of some current issues in logistics: the rise of third party logistics, substitution of information flows for physical flows, the economics of logistics and international logistics.
EC13
Haim Mendelson, Daricha Techopitayakul, Philip Meza
2000
This case study describes and contrasts the journeys of four brokerages into cyberspace: discount broker Charles Schwab; and full-service brokers Merrill Lynch, Morgan Stanley Dean Witter and PaineWebber. While online brokers had designed their business…
GS21
Lyn Denend, Charles Holloway, Hau Lee, Terry Taylor
2000
The advances of the internet has enabled some companies to dematerialize their products so that digital versions of their products can be personalized and shipped to customers without the usual logistics costs and delays. Once this is achieved, then the…
GS20
M. Johnson, Hau Lee
2000
Agile was a supplier of product content management software for use over the Internet within and among companies in a manufacturing supply chain. The suite of Agile products was designed to improve the ability of the supply chain members to communicate…
GS5
Haim Mendelson, Sengjin Whang, Sunil Kuman, Hau Lee
1999
The case describes the fast-paced evolution of E-Greetings Networks, located in San Francisco, California. In 1994, the company’s business model was based on the sale of paper cards via a catalog that was distributed on a CDROM, along with merchandise…
E68
Charles Holloway, Pratap Mukherjee
1999
The case chronicles the founding and initial growth of World Wrapps, a retail quick service restaurant chain serving gourmet, internationally-flavored burritos. The case gives the backgrounds on the four founders and the origin of the idea to create…
E64
Charles Holloway, Pratap Mukherjee
1999
The case chronicles the founding and growth of Hotmail Corporation, the leading provider of free e-mail services to consumers. The focus of the case is on their financing history, starting with their first round negotiations with the venture capital firm…
OIT26
Charles Holloway, Nicole Tempest, Steven Wheelwright
1998
In 1998, Cisco Systems acquired Summa Four, a manufacturer of networking equipment. Cisco was located in California, and Summa Four was located in New Hampshire. Summa Four had several complex products in production, and was about to begin large scale…
OIT22A
Erik Brynjolfsson, Jean-Claude Charlet
1998
Firefly Network develops software that allows Internet-based businesses to gather information about their online customers and deliver personalized information to them in return. Firefly was founded in March 1995 by a group of researchers of the MIT Media…
OIT21
Erik Brynjolfsson, Jean-Claude Charlet
1998
In 1997, BroadVision was a young, relatively small company that developed software that allowed Internet-based businesses to gather information about their online customers and deliver customized information to these customers. The firm was founded in…
E57
Charles Holloway, John Morgridge
1998
This case chronicles the origin of Astra Communications, later called Synoptics. Andy Ludwick and Ron Schmidt formed the company after incubating it in Xerox PARC. The two tried unsuccessfully to convince Xerox divisions and Ethernet vendors to…
E53
Charles A. Holloway, H. Irving Grousbeck, Alex Tauber
1998
This teaching note instructs on three major methods to value entrepreneurial companies and uses an example to illustrate each method. The three methods are Balance Sheet Valuations, Income Statement Valuations, and Discounted Cash Flow. For each of the…
OIT22B
Erik Brynjolfsson, Jean-Claude Charlet
1998
Supplements the (A) case.
SM29B
Robert Burgelman, J Kolotouros
1998
Discusses the strategic challenges facing Disney in 1996, especially those relating to the proliferation of digital content and the influence of information…
OIT24
Jeffrey H. Moore
1998
Medpro is evaluating a proposal to replace its service bureau contract with a turnkey system to provide enterprise-wide information. The system is a critical consideration in support of an FDA clinical study for a new implantable hearing aid.
OIT19
J. Michael Harrison, Charles Holloway,
1997
AlphaTech’s manufacturing strategy was to use one of the firms specializing in contract manufacturing - firms that sell manufacturing capabilities.
OIT16B
Charles Holloway,
1997
Sun faces several risks in its supplier relationships, including: i) Technological risk (with sourcing, will Sun lose or misdirect its internal technological capabilities?); ii) Product risk (in cooperative development projects, who is responsible for…
GS9
Hau Lee, Seungjin Whang, G. Schmidt
1997
This case describes the complex legacy information systems which supported HP’s NADO organization, and the implementation of SAP R/3 software as a replacement. The SAP R/3 software system will be used to support sales and distribution, production planning…
SM19A
Robert Burgelman, J Kolotouros, J Maggioncalda
1997
Discusses the strategic challenges facing Disney in 1996, especially those relating to the proliferation of digital content and the influence of information technologies. Provides the opportunity to discuss the importance of distribution channels in a…
OIT20
Charles Bonini
1996
Global Financial, a subsidiary of a major heavy equipment manufacturer, makes loans to customers for purchases of the parent company equipment. Global Financial’s loan application process is the major subject of this case. Customers are unhappy with the…
