EC2
Eric Marti, Garth Saloner, A. Michael Spence
2000
This business case study focuses on QRS, a highly successful, fast-growing company that has carved a strong niche in providing electronic data interchange (EDI) and other electronic-commerce services to the retail industry. In July 1999, CEO John Simon…
EC5
Eric Marti, Garth Saloner, A. Michael Spence
2000
This business case study describes the efforts of the German software giant SAP AG in late 1999 to extend its business beyond its core market for enterprise resource planning (ERP) applications. Faced with a slowing growth rate in the demand for ERP…
EC8
Garth Saloner, Kostas Sgoutas, A. Michael Spence
2000
This case study provides numerous on-line examples that either support or challenge the theory that prices on the Internet will decline and brand loyalty will be threatened. As the theory goes, intense competition to try to acquire and retain online…
GS21
Lyn Denend, Charles Holloway, Hau Lee, Terry Taylor
2000
The advances of the internet has enabled some companies to dematerialize their products so that digital versions of their products can be personalized and shipped to customers without the usual logistics costs and delays. Once this is achieved, then the…
E84
Mary B. Barth, Justin I. McEntee
2000
An equity research analyst is trying to decide how to analyze Silicon Graphics’ financial performance. The company reports net income but discloses that it would have had a net loss if its employee stock option-based compensation had been recognized as an…
F256
George Parker, Margot Sutherland
2000
On April 9, 1999, Gordon Bethune, chairman and chief executive officer of Continental Airlines (CAL) reviewed a memorandum to the company’s board of directors recommending a repurchase (stock buyback) of up to $500 million of common stock. The…
GS20
M. Johnson, Hau Lee
2000
Agile was a supplier of product content management software for use over the Internet within and among companies in a manufacturing supply chain. The suite of Agile products was designed to improve the ability of the supply chain members to communicate…
E89
John Glynn Jr., K Sigg
2000
The DoDots case chronicles the financing history of this Internet startup and its relationships with its investors from the Company’s inception through its efforts to raise its second round. The case examines various stages that the Company goes through…
SM5B
Robert Burgelman, Andrew Grove, Eric Marti
1999
This case and “The Wireless Communications Industry: After AT&T McCaw” case together, provide a broad picture of the evolving telecommunications industry. They can be used to discuss the impact of major changes in regulatory context and major…
SM5A
Robert Burgelman, Andrew Grove, Eric Marti
1999
Provides an introductory outline of the major concepts and facts of the US telecommunications industry. Covers descriptions of the wireline industry (traditional telephone), wireless industry (cellular, PCs, and satellite), and the cable industry. Also…
SM45
William Barnett, Heather MacDonald Stefanski
1999
Ben S. Stefanski and his wife Gerome founded Third Federal Savings and Loan in 1938 in Cleveland, Ohio. Under Stefanski’s leadership Third Federal expanded slowly and by 1987 was the number one home lender in Cleveland. In 1988 Marc Stefanski, Ben…
IB27
Michael Hannan, Joel Podolny, John Roberts
1999
On Monday November 16, 1998, the day before Daimler-Benz’ would officially merge with Chrysler, Dr. Kurt Lauk, head of Daimler-Benz’ commercial vehicles division (CVD) reflected on the organizational changes he had directed over the course of the previous…
IB20B
Marc Fumagalli, Joel Podolny, John Roberts
1999
The FDA believed that Prandin was a very innovative drug that would provide the fast-growing number of Americans suffering from type II diabetes with a better and more convenient treatment for their health problems. For this reason the FDA was willing to…
IB20A
Aldo Kamper, Joel Podolny, John Roberts
1999
In 1997, Novo Nordisk was one of two leading firms globally in the diabetes-care industry, dominating the business outside the United States but struggling to win market share there. It was formed in 1989 from a merger of two Danish firms that had…
IB18
Xiao Chen, Joel Podolny, John Roberts
1999
Challenges and opportunities for Lucent Technologies in China. Revised: January 2000
IB17
Joon Han, Andrea Hodge, Joel Podolny, John Roberts
1999
During the 1990s, CEMEX went from being a purely domestic producer of cement and ready mix in Mexico to the third largest firm in the rapidly globalizing cement industry, with operations in North and South America, Western Europe, and Southeast Asia, as…
IB16A1
Joel Podolny, John Roberts
1999
In 1992-3, British Petroleum plc, Britain’s fourth-largest of the great international integrated oil companies, faced a major crisis. The company was experiencing its first losses in its eighty-year history, while morale was battered by downsizing and…
HR12
Charles O'Reilly III, Jeffrey Pfeffer
1999
PSS World Medical has grown rapidly since its founding in 1983, largely by acquisitions. It has recently had some trouble digesting a large acquisition, and its stock price is quite depressed. The CEO and his senior management team confront the question…
GS8
Hau Lee, Barchi Peleg
1999
The main problem Adaptec was facing at the end of 1996 was excessively long manufacturing cycle times, which led customer order lead times to also be long and unreliable, so that Adaptec’s ability to provide flexibility to customer needs was severely…
GS5
Haim Mendelson, Sengjin Whang, Sunil Kuman, Hau Lee
1999
The case describes the fast-paced evolution of E-Greetings Networks, located in San Francisco, California. In 1994, the company’s business model was based on the sale of paper cards via a catalog that was distributed on a CDROM, along with merchandise…
GS16
Hau Lee , Terry Taylor, Seungjin Whang
1999
Consumer-direct, i.e., getting products directly to the consumers, is becoming a dream of a lot of companies. The internet has been used by these companies as a front end to receive and process customer orders, with the idea that the products can then…
E68
Charles Holloway, Pratap Mukherjee
1999
The case chronicles the founding and initial growth of World Wrapps, a retail quick service restaurant chain serving gourmet, internationally-flavored burritos. The case gives the backgrounds on the four founders and the origin of the idea to create…
E67
Harold Grousbeck, Pratap Mukherjee
1999
The case describes the founding and growth of Trellis Software from its origin to the point where the board tells the entrepreneur CEO that they want to bring in a new CEO. After giving background on the industry and the founding of the company, the case…
E66
William Barnett, Jeff Chambers, Nathaniel Durant
1999
This case describes the origin and growth of Apex PC Solutions, a switching systems and cabinet solutions company. The case gives background on Kevin Hafer, the leader of Apex, its predecessor company, Apex Computer Company, and the client-server…
