Case Studies

This listing contains abstracts and ordering information for case studies written and published by faculty at Stanford GSB.

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|A235
Ron Kasznik, Joseph Piotroski, Kweku Fleming, Corinne Augustine
2018

Havilah Merchants Nigeria Ltd. is Nigeria’s leading one-stop shop for outfitting libraries and archives. It serves three primary market segments: (i) public university libraries, (ii) multi-national companies in the oil and gas industry and (iii)...

|A230
Rebecca Lester, Jaclyn Foroughi
2017

In November 2015, U.S.-based biopharmaceuticals company Pfizer [NYSE: PFE] and Ireland-based pharmaceutical company Allergan [NYSE: AGN] announced a $160 billion merger to move Pfizer’s domicile out of the United States to Ireland in the largest...

|A231
Elizabeth Blankespoor, Emily Booth, Jaclyn Foroughi
2017

In May 2014, the Financial Accounting Standards Board (FASB) and the International Accounting Standards Board (IASB) issued a converged standard on revenue recognition (ASC Topic 606 and IFRS 15, respectively) aimed at ameliorating difficulties associated...

|SM257
Stefan Reichelstein, Donna Bebb
2016

In 2015, Generation Investment Management celebrated the successful 10-year track record of its flagship Global Equity Fund, which outperformed its benchmark index by over 500 basis points per year. A mainstream investment firm whose founders...

|A227
Lisa De Simone, Jeff Hoopes, Rebecca Lester, Sheila Melvin
2016

Etsy was an online craft bazaar founded in 2005 in a loft in Brooklyn, New York. The company was known for its emphasis on social responsibility, transparency, authenticity, and its somewhat nontraditional approach to business. ...

|A226
Lisa De Simone, Jeff Hoopes, Rebecca Lester, Sheila Melvin
2016

An increasing number of global corporations have experienced negative publicity over complicated tax structures established to minimize their tax burdens.  In the case of U.S. companies, there has been a growing outcry over “inversions,” a...

|A225
Lisa De Simone, John R. Robinson, Bridget Stomberg
2015

In 2004, Congress passed the American Jobs Creation Act of 2004 (AJCA).  Several corporate benefits were included in this sweeping legislation, including the introduction of tax credits to encourage the development and use of alcohol...

|A222
Elizabeth Blankespoor, Jaclyn Foroughi
2015

Susan Barney, chief financial officer of Parcel Expeditors (Parcel), a thriving same-day package delivery company headquartered in the United States, had to make some decisions. The management of Parcel was planning to take the company...

|A220
Elizabeth Blankespoor, C. Gregory Rogers, Jaclyn Foroughi
2015

On April 20, 2010, as BP p.l.c., the third-largest listed oil producer in the world, was preparing to report strong first quarter results, an explosion occurred on its drilling rig Deepwater Horizon, killing 11 workers...

|A224
Anne Beyer, Jaclyn Foroughi
2015

As one of the most highly capital-intensive industries, airlines require a substantial investment in physical assets to fund operations. These assets, characterized by property, plant, and equipment (PP&E) on the balance sheet, typically comprise more...

|E506B
George Foster, Jason Luther
2014

Alain Chuard and Victoria Ransom reflected on their history as founders of Wildfire Interactive Inc. (Wildfire). Originally called Promotion Builder, Wildfire had evolved from an in-house marketing solution used by the duo’s adventure travel company...

|E506A
George Foster, Jason Luther
2014

It was June 2011, and Alain Chuard and Victoria Ransom reflected on their history as founders of Wildfire Interactive Inc. (Wildfire). Originally called Promotion Builder, Wildfire had evolved from an in-house marketing solution used by...

|A217
Madhav Rajan, Anne Beyer, Jaclyn Foroughi
2014

In early December 2013, Jim Madsen, co-founder and owner of The Farm Winery was preparing the company’s current and longer-term financing needs. Madsen needed to develop plans for fiscal year 2014, which included specific goals...

|A216
Madhav Rajan, Anne Beyer, Jaclyn Foroughi
2014

Dr. John Anderson plans to license a technology that will be used to develop a device that would help physicians detect early-stage cancers. Patients would breathe directly into the device, which would analyze a user’s...

|SM234
Stefan Reichelstein, Christos Makridis
2014

This case illustrates the tragedy of the commons through an interactive game to be played by students. At a United Nations world climate conference, students are divided into 10 regional blocs. With less than a...

|SPM53B
George Foster, Norm O’Reilly, Ryan Lippert, Carlos Shimizu, Kyle Udseth
2014

Billy Beane and the Oakland A’s have ‘changed the game’ in terms of talent identification, analytics, and player investment in Major League Baseball (MLB). Cases A and B are designed to provide and inspire learning...

|SPM53A
George Foster, Norm O’Reilly, Ryan Lippert, Carlos Shimizu, Kyle Udseth
2014

Billy Beane and the Oakland A’s have ‘changed the game’ in terms of talent identification, analytics, and player investment in Major League Baseball (MLB). Cases A and B are designed to provide and inspire learning...

|E496
Robert Chess, Yin Li
2014

The case follows Brad Griffith, the founder of Gametime, a mobile application for purchasing and redeeming event tickets. The case examines how Griffith assesses whether he has found an attractive business opportunity initially, and later...

|SPM52
George Foster, David Hoyt
2014

Through the first part of the twenty-first century, the number of people playing golf in the United States had been in decline. Fewer people played the game, they played less frequently, and more golf courses...

|E505
Peter Ziebelman, Pamela Yatsko
2014

A swelling current account deficit, ballooning interest rates, and a plunging currency: These were just some of the worrisome trends in India that Krishna ‘Kittu’ Kolluri contemplated on his 20-hour return flight from Mumbai to...