SM182B
Robert A. Burgelman, Robert Eric Siegel, Maalika Manoharan
2013
An update of Zuora’s activities since 2009. The growth of SaaS adoption in enterprise software enabled the leadership team to achieve tremendous growth since the writing of the (A) case, but the company struggled in keeping a flexible and empowering…
E507B
John Glynn, Tim Hsia
2013
Case describes the funding landscape for enterprise technology startups and how there has been a renewed interest in these types of companies in 2012 and 2013. The case highlights recent IPOs within this sector and the venture capitalists who have created…
E507A
John Glynn, Tim Hsia
2013
Case describes the funding landscape for enterprise technology startups and how there has been a renewed interest in these types of companies in 2012 and 2013. The case highlights recent IPOs within this sector and the venture capitalists who have created…
SM211
Robert Burgelman, Christopher Nguyen, David Hoyt
2013
This note describes the mobile telecommunications industry in 2012, and how the various participants were positioned for the future. This was a period of rapid change, as some competitors were rapidly growing, while others were undergoing equally rapid…
SM185C
Robert Siegel
2013
An update on TTTech after the (B) case from the period 2010-2013
M346
Jennifer Aaker, Jake Poses, Debra Schifrin
2013
The case describes how five organizations (Salesforce.com, Indiegogo, Ferrari, Thumbtack’s Team Philippines, and the U.S. military) developed successful strategies to foster happiness within their organizations and align it with their business objectives…
SM215
Robert Burgelman, Robert Siegel, Shalie Gaskill
2013
CEO Aaron Levie co-founded Box as a student at USC in 2004. Less than 10 years later, Box had become one of the fastest growing enterprise software companies in Silicon Valley, serving more than 180,000 businesses including marquee customers such as…
SPM51
George Foster, David Hoyt
2013
Professional boxing was once a mainstream sport, whose stars were widely known to the general public. Major fights were broadcast on network television. By the 2000s, the landscape had changed dramatically. Boxing had become a niche sport in the United…
SM214
Robert Burgelman, Jean-Bernard Rolland
2013
In 2012, after several failed attempts at establishing a cloud computing solution for its entire Enterprise Resource Planning (ERP) suite, SAP announced two major acquisitions: SuccessFactors, a major SaaS provider for Human Resources software and Ariba…
OB87
Sarah Soule, Michael Golomb, Debra Schifrin
2013
The case discusses LinkedIn’s corporate culture in 2012-2103 and the importance the professional networking company put on maintaining that culture as it dramatically expanded in headcount domestically and internationally. LinkedIn’s leadership believed…
OB82
Jeffrey Pfeffer
2013
Despite the likelihood of being named the next CEO within a few years, Zia Yusuf decided to leave SAP in the fall of 2009. He spent the next six months or so as an executive-in-residence for two prominent venture capital firms, joined the board of…
SI80
Laura Arrillaga-Andreessen, Victoria Chang
2013
In 1998, Laura Arrillaga launched the Silicon Valley Social Venture Fund (“SV2”) with two objectives: 1) providing Silicon Valley donors with philanthropic experience and education that would empower their personal giving; and 2) awarding local nonprofits…
OIT108
Lyn Denend, Tim Elliott, Stefanos Zenios
2013
This case provides an overview of the nonprofit organization PATH and its Safe Water Project—a five-year effort launched in late 2006 with $17 million in funding from the global development unit of the Bill and Melinda Gates Foundation. The purpose of the…
OIT106
Lyn Denend, Tim Elliott, Stefanos Zenios
2013
This case provides an overview of the nonprofit organization PATH and its Safe Water Project—a five-year effort launched in late 2006 with $17 million in funding from the global development unit of the Bill and Melinda Gates Foundation. The purpose of the…
P84
Donald Kennedy, Debra Schifrin
2013
The case presents the challenges confronting BrightSource, a company building a commercial-scale concentrated solar power plant in California in 2013: 1) environmentalists wanted to protect a threatened species at the site of the new plant, 2) competing…
SI112
Laura Arrillaga-Andreessen, Victoria Chang
2013
John Goldman is a sixth generation San Franciscan and a descendant of Levi Strauss, the entrepreneur who started the apparel company that bore his name. For generations, philanthropy has been an important part of the Goldman family’s lives and for John…
OIT107
Lyn Denend, Tim Elliott, Stefanos Zenios
2013
This case provides an overview of the nonprofit organization PATH and its Safe Water Project—a five-year effort launched in late 2006 with $17 million in funding from the global development unit of the Bill and Melinda Gates Foundation. The purpose of the…
SM192A
Jesper Sorensen, Debra Schifrin, Kevin Hettrich
2013
The (A) case presents a 2009 critical expansion decision for health care nonprofit Health Leads: whether to expand rapidly while it had momentum, strong advocates, very high demand for its services, and funder support for growth; or whether to postpone…
P83
Donald Kennedy, Debra Schifrin
2013
“Natural Gas and Its Role in the New Energy Dynamics” presents a comprehensive look at new natural gas extraction technology (hydraulic fracturing or “fracking” and horizontal drilling), as well as the economic and climate effects of the recent dramatic…
OIT109
Lyn Denend, Tim Elliott, Stefanos Zenios
2013
This case provides an overview of the nonprofit organization PATH and its Safe Water Project—a five-year effort launched in late 2006 with $17 million in funding from the global development unit of the Bill and Melinda Gates Foundation. The purpose of the…
SI113
Laura Arrillaga-Andreessen
2013
Following an employer’s liquidity event, Linda Shoemaker and her husband, Steve Brett, unexpectedly came into significant financial resources. As a result, they founded the Brett Family Foundation, which Shoemaker ran as president. Based on her experience…
SM190B
Robert A. Burgelman, Robert Eric Siegel, Morgan Hallmon
2013
An update to First Solar (A), this case highlights changes to the solar energy market between 2010 and 2013 and the resulting challenges that First Solar had to overcome. In addition to increased competition from highly subsidized Chinese manufacturers…
SM217
Robert Burgelman, Sven A Beiker, Yves Meyer, Alexandre Martins, Rishabh Bhandari
2013
In the early 2010s, the shift towards electrified transportation remained an important trend as vehicle manufacturers were pursuing a variety of options to meet emission and fuel efficiency standards. This case provides a comprehensive update of the…
M347
Sridhar Narayanan, Taylan Yildiz
2013
Star Digital, a multichannel video service provider with over US$100 million in annual advertising spends, was gradually increasing its online advertising spend. The company was extremely active in managing its substantial advertising budget, using…
