Jun B. Kim,
Paulo Albuquerque,
Bart J. Bronnenberg. Management Science. November 2017, Vol. 63, Issue 11, Pages 3911-3929.
Hannes Datta,
George Knox,
Bart J. Bronnenberg. Marketing Science. September 11, 2017.
Bart J. Bronnenberg,
Jean-Pierre Dube. Annual Review of Economics. August 2017, Vol. 9, Pages 335-382.
Bart J. Bronnenberg,
Jun B. Kim,
Carl F. Mela. Marketing Science. September 2016, Vol. 35, Issue 5, Pages 693-712.
Bart J. Bronnenberg,
Jean-Pierre Dube,
Matthew Gentzkow,
Jesse M. Shapiro. The Quarterly Journal of Economics. November 1, 2015, Vol. 130, Issue 4, Pages 1669-1726.
Bart J. Bronnenberg,
Paul B. Ellickson. Journal of Economic Perspectives. November 2015, Vol. 29, Issue 4, Pages 113-134.
Bart J. Bronnenberg. The RAND Journal of Economics. November 2015, Vol. 46, Issue 3, Pages 480-498.
Jaap H. Abbring,
Bart J. Bronnenberg,
Pieter A. Gautier,
Jan C. van Ours. De Economist. April 13, 2014, Vol. 162, Pages 107-114.
Bart J. Bronnenberg,
Jean-Pierre Dube,
Matthew Gentzkow. American Economic Review. October 2012, Vol. 102, Issue 6, Pages 2472-2508.
Bart J. Bronnenberg,
Paulo Albuquernue. Marketing Science. January 2012, Vol. 31, Issue 1, Pages 4-23.
Bart J. Bronnenberg,
Sanjay K. Dhar,
Jean-Pierre H. Dube. Quantitative Marketing & Economics. March 2011, Vol. 9, Issue 1, Pages 1-23.
Jun B. Kim,
Paulo Albuquerque,
Bart J. Bronnenberg. Journal of Marketing Research. February 2011, Vol. 48, Issue 1, Pages 13-27.
Bart J. Bronnenberg,
Sigmund E. Edelstone,
T. Austin Finch. Journal of Marketing Research. December 2010, Vol. 47, Issue 6, Pages 998-1010.
Jun B. Kim,
Paulo Albuquerque,
Bart J. Bronnenberg. Marketing Science. November 2010, Vol. 29, Issue 6, Pages 1001-1023.
Minha Hwang,
Bart J. Bronnenberg,
Raphael Thomadsen. Marketing Science. September 2010, Vol. 29, Issue 5, Pages 858-879.
Erjen van Nierop,
Bart J. Bronnenberg,
Richard Paap,
Michel Wedel,
Philip Hans Franses. Journal of Marketing Research. February 2010, Vol. 47, Issue 1, Pages 63-74.
Bart J. Bronnenberg,
Sanjay K. Dhar,
Jean-Pierre H. Dube. Journal of Political Economy. February 2009, Vol. 117, Issue 1, Pages 87-115.
Bart J. Bronnenberg,
Jean Pierre Dube,
Tulim Erdem,
Paulo Albuquerque,
Brett Gordon,
Dominique Hanssens,
Guenter Hitsch,
Han Hong,
Baohong Sun. Marketing Letters. December 2008, Vol. 19, Issue 3, Pages 367-382.
Bart J. Bronnenberg,
Paulo Albuquerque. Marketing Science. October 24, 2008, Vol. 28, Issue 2, Pages 356-372.
Bart J. Bronnenberg,
Michael W. Kruger,
Carl F. Mela. Marketing Science. July 2008, Vol. 27, Issue 4, Pages 745-748.
Bart J. Bronnenberg. Quantitative Marketing & Economic. March 2008, Vol. 6, Issue 1, Pages 79-107.
Bart J. Bronnenberg,
James H. Lorie,
Sanjay K. Dhar,
Jean Pierre Dube. Journal of Marketing Research. February 2007, Vol. 44, Issue 1, Pages 4-13.
Paulo Albuquerque,
Bart J. Bronnenberg,
Charles J. Corbett. Management Science. 2007, Vol. 53, Issue 3, Pages 451-468.