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Insights by Stanford Business

Insights

A man wearing protective gear in a decontamination site
October 16, 2014
Written

Lawrence Wein: Five Disaster Scenarios — and What We Learn From Them

A professor tackles the most effective responses to some of the world's most dangerous risks.

Insights

A space rocket as it separates from launcher, Illustration by Harry Campbell
October 15, 2013
Written

Baba Shiv: How Do You Find Breakthrough Ideas?

What neuroscience tells us about getting the best out of yourself, your colleagues, and the boss.

Insights

A t-shirt says "I love my job"
September 17, 2014
Written

Harikesh Nair: Human Resources’ Big Data Moment

A marketing professor explains how workplace analytics can transform how companies hire, evaluate, motivate, and retain employees.

Insights

Power plant
October 17, 2014
Written

What Would it Really Cost to Reduce Carbon Emissions?

Not as much as you might think, according to two scholars.

Insights

A woman running at sunset.
October 14, 2014
Written

Szu-chi Huang: Pursuit of a Mutual Goal Can Turn Friends into Foes

Marketing research finds that peer support in programs such as Weight Watchers fades as members near the target.

Insights

October 9, 2014
Written

Kristin Laurin: Do People’s Connections with God Mimic Their Human Relationships?

A scholar finds similarities between interpersonal connections and relationships to a higher power.

Insights

Street signs that say "Wall Street" and "One Way"
October 10, 2014
Written

Nicholas Bloom: What Leads to Economic Uncertainty?

An economist explains how political polarization and government growth have increased uncertainty.

Insights

Man walking by an advertisement for the 2012 Democratic National Convention
September 8, 2014
Written

Neil Malhotra: Do Americans Really Want Bipartisanship?

A study shows that political identity often trumps a voter’s desire for compromise.

Insights

Christine Su
September 8, 2014
Written

Christine Su: “Listen – To Your Customers, Your Team, and Your Employees”

The founder of a business focused on sustainable ranching discusses the value of listening, learning, and understanding your personal vision of happiness.

Insights

October 20, 2014
Written

Eric Bettinger: Why Stay-at-Home Parents are Good for Older Children

Parental presence isn't just for infants and toddlers.

Insights

San Francisco
September 23, 2014
Written

Rebecca Diamond: What Is the Relationship Between Economics and Geography?

Research explores the interplay between wages, taxes, housing costs, the movement of workers, and education.

Insights

A sign reads "Closing Down"
September 30, 2014
Written

Kathryn Shaw: Entrepreneurship Requires Practice, Practice, Practice

A scholar finds that repeat entrepreneurs are more likely to succeed.

Insights

Alibaba headquarters
September 3, 2014
Written

Joseph Piotroski: What Is the Relationship Between Chinese Politics and IPOs?

Research shows it’s more complex than mere crony capitalism.

Latest Stories

February 1, 2010
Written

Isadore Sharp: We Hire for Attitude

The Four Seasons Hotels founder says a key decision early on was firing top people who weren't motivated to serve customers above all else.
February 1, 2010
Written

Netflix Broke the Rules and Won

Research explores how the DVD rental company succeeded in a tough marketplace.
February 1, 2010
Written

What Happens When Consumers Stereotype Nonprofits and For-profits?

How we perceive for-profit and not-for-profit organizations can affect how both groups do business.
January 26, 2010
Written

John Mackey: Putting Business on a Path to Higher Consciousness

The Whole Foods CEO says a “conscious business” is one that subscribes not to the almighty dollar but to changing and improving the world.
January 1, 2010
Written

Carlos Ghosn: Electric Cars Are Alive and Well

The CEO of Nissan says the forthcoming Leaf will be key to his company's zero-emissions future.
January 1, 2010
Written

John Wolfensohn: "There Will Be a Monumental Shift of Economic Power"

The former World Bank president says that, in the next 40 years, today's leading countries will go from having 80% of the world's income to 35%.
December 1, 2009
Written

Social Pressures Affect Corporate Strategy and Performance

A scholar says social pressure plays a major role in determining corporate strategy and performance.
December 1, 2009
Written

Why Does Movie Popcorn Cost So Much?

A marketing professor says the high price of popcorn at most movie theater concession stands actually benefits moviegoers.
November 1, 2009
Written

Brian Lowery: Prejudice Fuels Opposition to Obama's Plans

Research shows that implicit racial prejudices corresponded with a reluctance to vote for Barack Obama and with opposition to his health care plan.