Big data can make a big impact on your business — if you collect it wisely and use it strategically to solve your most pressing problems. It can also help you gain and maintain a competitive advantage. That’s what Big Data, Strategic Decisions: Analysis to Action will help you do. After an intense week spent learning conceptual frameworks, discovering practical applications, and collaborating with data scientists on real-world simulations, you’ll return Monday morning confident and ready to partner with your data team to make more informed decisions by making better use of your data.
Taught by faculty from Stanford Graduate School of Business and the School of Engineering, this experiential program blends the science of data analytics with the business of decision-making. It’s thoughtfully designed for non-technical business leaders who want to understand and use data more effectively to make an impact across their organization — from finance and marketing to HR, operations, and supply chain.