Participants from Go-to-Market Mexico City program
Stanford Go-to-Market – Mexico City

Stanford Go-to-Market – Mexico City

Refine your business plan and develop a successful go to market strategy during this intensive six-day hands-on program.

Key Benefits

Leveraging Stanford’s unique approach to entrepreneurship, the program teaches innovators how to refine and develop a go to market strategy.
  • Taught by the same renowned faculty featured in the Stanford MBA Program.
  • In-person instruction combined with live sessions delivered by distance-learning technology.
  • Varied instruction offered through a combination of lectures, case evaluations, small-group discussions, panels, and guest speakers.
  • Networking among past program participants, Stanford GSB alumni, and business leaders in Mexico City.
  • Opportunities to refine and practice a pitch presentation to experts and business leaders.

Who Should Attend

  • Entrepreneurs who are starting a new venture, or who are in early stages of a recently-launched venture
  • Entrepreneurs, innovators, scientists, engineers and students with validated business ideas

Fall 2020 Program Dates TBD


In-person|Mexico City, Mexico


Application is not yet available

Program Fee

US $5,500


Stanford GSB Certificate


Christina Harvey
Associate Director, Programs
Executive Education
Go-to-Market program participants

Learn More About the Program


Explore our carefully designed curriculum, and go deeper with select course descriptions or a sample schedule.

Application Requirements

Review all eligibility requirements, and learn about the application process.

Participant Profile

Learn more about our past participants, and find out if the program is right for you.

Faculty Leadership

Baba Shiv
  • Co-Director, The Emerging CMO: Strategic Marketing Leadership
  • Co-Director, Innovative Product Leadership: The Emerging Chief Product Officer
  • Director, The Innovative Technology Leader
  • Co-Director, Stanford Embark
  • Director, Stanford Go-to-Market – Mexico City

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