E767
Graham Weaver, Dominic Mirabile
2022
This case follows the formation and growth of Guild, a company founded on the mission to unlock opportunity for America’s workforce through education and upskilling for working employees. By connecting employees to educational programs through its three…
E771
Amir Goldberg, Robert Siegel, Dominic Mirabile
2022
This case follows the organic growth story of ServiceNow, a workflow platform serving enterprise customers. ServiceNow found product-market fit in streamlining workflows for IT service management. It later evolved its product, engineering, and go-to…
E110
David Dodson, Gelila Bekele
2022
This case tells the story of Graham Weaver as he forms and grows Alpine ventures, a private equity firm he started while still a student at Stanford’s Graduate School of Business. Over the course of twenty years, Weaver built a private equity firm…
E766
Robert Chess, Imogen Mansfield
2021
This case details the introduction of liquid biopsy technology, an innovative non-invasive cancer test that looks for tumor cells and pieces of tumor cells DNA circulating in the blood. The note explores the development of liquid biopsy as an alternative…
E770
Russell Siegelman, Gelila Bekele
2021
Abbey Wemimo and Samir Goel founded Esusu in 2018 to help low-to-moderate-income renters build credit history. Esusu, a for-profit impact focused venture, collected rental payments from property managers and reported this data to major credit bureaus…
E769
Federico Antoni, Jeffrey Conn
2021
This case explores the founding story and growth trajectory of Singapore-based venture capital firm Golden Gate Ventures as it grows its operations and asset base alongside the rapidly growing venture ecosystem in Southeast Asia. It also analyzes the core…
E762
Jim Ellis, Imogen Mansfield
2021
This case follows the decision of two Stanford Graduate School of Business classmates, Heather Fernandez and Daniele Farnedi, to start a company together. It explores the criteria they used to assess ideas, how the pair identified an opportunity in…
E765
Graham Weaver, Jack Strabo
2021
This case follows the formation and early growth of ExecOnline, a provider of leadership development solutions through partnerships with top business schools. Founder Stephen Bailey navigates initial sales and partnerships, key personnel decisions, and…
E757
Graham Weaver, Jack Strabo
2021
This case details the challenges Kiana Nelson faced at Central Valley Towing, a fictional towing company Nelson acquired. In the case, Nelson must decide whether to overrule a direct report’s decision regarding firing an employee, determine what to do…
E761
Peter Ziebelman, Imogen Mansfield, Dominic Mirabile
2021
The case explores Google’s accelerator programs and its efforts to support underrepresented start-ups that are ready to scale. Students will understand Google’s approach to (1) building accelerator programs, (2) selecting which startups to participate…
E768A
Russell Siegelman, Dominic Mirabile
2021
Byteboard aims to replace the pre-on-site technical interview for software engineers with a more effective, efficient, and equitable web-based assessment. The case follows the founding team’s journey from problem definition and customer development…
E768B
Russell Siegelman, Dominic Mirabile
2021
Byteboard aims to replace the pre-on-site technical interview for software engineers with a more effective, efficient, and equitable web-based assessment. The case follows the founding team’s journey from problem definition and customer development…
E763
Kathryn Shaw , Ian Cinnamon, James Jedras
2021
Could AI-based X-ray scanning platform make flying safer? Airport security officers had just seconds to decide if someone’s luggage contained a knife, gun, explosive, or other potential safety threat, and the human eye was not designed to focus for hours…
E756
Anne Beyer, Robert Siegel
2021
Cantaloupe Systems expected to celebrate its first quarterly profit, and the company’s proprietary machine-to-machine communication technology was a hit with owners of vending machines—and investors. Cantaloupe’s systems provided real-time sales data…
E750
Peter Kelly, Jack Strabo
2021
This case details the challenges Alex Lofton faced at Landed, a mission-driven platform offering financial solutions to help teachers and other essential professionals afford homes. The case details the journey of Lofton and co-founder Jonathan Asmis as…
E745
George Foster, Jocelyn H. Hornblower
2021
This case details the story of two of Wild Earth’s cofounders on their three year journey since starting the plant-based dog food company in Berkeley, CA. It highlights several ups and downs relating to product creation, fundraising, and pricing and…
E752
Robert Siegel, Imogen Mansfield
2021
The Tender case follows the journey of Miles Parker from his early days of joining an equipment financing company as a partner to the company’s founder, through pivoting the company’s product, and working with several different investors including high…
E749
Leo Linbeck III, Imogen Mansfield
2021
This case details the challenges Jenell Ross faced at Bob Ross Auto Group, the car dealership in Dayton, Ohio, started by her father, Bob Ross. The case explores critical activities that she had to undertake after her father’s unexpected passing…
E748
Stephen Ciesinski, Lucy Montgomery
2021
Tayo Oviosu founded Paga in 2009 to make life possible for the millions of Nigerians who operated in a cash-first environment. Paga helped users send money through peer-to-peer transactions, pay utility bills, and store money in a digital wallet. Paga…
P104
Steven Callander, Joseph Golden, Blake Kavanaugh
2021
In March 2006, Iftekhar Enayetullah and Abu Hasnat Md. Maqsood Sinha, the cofounders of Waste Concern, a social enterprise based in Dhaka, Bangladesh, and focused on developing innovative waste management solutions for cities in emerging Asia, faced their…
E546B
Jim Ellis, Patricia Nakache, Lucy Montgomery
2021
After graduating from Stanford Graduate School of Business, Nicholas Heinrichsen and Christopher Coleman launched Carlypso, a peer-to-peer marketplace for selling used cars. Carlypso hoped to disrupt the $400 billion used car market by making it easier…
E743
Jim Ellis, Jack Strabo
2021
This case details the challenges Collin Wallace faced at FanGo, a mobile ordering technology company that he founded based on technology that he developed as a college student. The case explores critical decisions that Wallace had to make, including in…
E746
Harikesh Nair , Anuj Agarwal, Jack Strabo
2021
This case discusses the rise of e-commerce companies in the United States and China and discusses the impact they have had on the market position of brands, using consumer packaged goods as an example.
E667
Amy Wilkinson
2021
The OpenGov: Bringing the Cloud to Government case presents the example of OpenGov founder and CEO Zachary Bookman, who creates and scales a high growth venture to serve government. Bookman demonstrates the mindset and skill set required of…
