E456
H. Grousbeck, Sara Rosenthal
2012
The case profiles Gregg Renfrew, the CEO and founder of Beautycounter, a non-toxic cosmetics company set to launch in January 2013. After developing a personal passion for the non-toxic goods space, Gregg decides in 2010 to launch her own company. She…
E443
R. Ellis, Arar Han, Kevin Taweel
2012
It was Smith & Company Worldwide Managing Director Bob Martin’s habit while traveling to rise at 5 am and make his way over to a treadmill at the hotel gym, where he would mentally prepare for the day ahead. Today was no different. As the machine at the J…
E442
Arar Han, Ilya A. Strebulaev
2012
Angel investment in new technology firms has grown in prominence and popularity in the 21st century, particularly in the Silicon Valley. This case reviews the landscape of angel investors, describes the decision making process of an angel consortium…
E440
Arar Han, Ilya A. Strebulaev
2012
The world of early-stage financing has undergone many changes over the years. In this note, we first document the historical roots of early-stage investors, and describe important milestones along the developmental path. We then describe the types of…
E439
H. Grousbeck, Arar Han
2012
Huntington University was a distinguished not-for-profit academic institution in the United States whose endowment grew from $7 billion to nearly $20 billion over the course of a decade. The funds prompted a variety of development projects. New funds, new…
E436D
Arar Han, Russell Siegelman
2012
“Social media is disrupting politics in fundamental ways. For the first time, voters can join with one another and connect with their officials directly at a scale that is unprecedented. We believe that facilitating meaningful connection will result in a…
E436B
Arar Han, Russell Siegelman
2012
“Social media is disrupting politics in fundamental ways. For the first time, voters can join with one another and connect with their officials directly at a scale that is unprecedented. We believe that facilitating meaningful connection will result in a…
E436C
Arar Hanr, Russell Siegelman
2012
“Social media is disrupting politics in fundamental ways. For the first time, voters can join with one another and connect with their officials directly at a scale that is unprecedented. We believe that facilitating meaningful connection will result in a…
E436A
Arar Han, Russell Siegelman
2012
Social media is disrupting politics in fundamental ways. For the first time, voters can join with one another and connect with their officials directly at a scale that is unprecedented. We believe that facilitating meaningful connection will result in a…
E435C
Arar Han, Russell Siegelman
2012
Sociable Labs was conceived as a start-up business attempting to use friend recommendations to curate and recommend purchase opportunities on the internet. Much as his Facebook social events app helped friends discover events based on their friends’…
E435B
Arar Han, Russell Siegelman
2012
Sociable Labs was conceived as a start-up business attempting to use friend recommendations to curate and recommend purchase opportunities on the internet. Much as his Facebook social events app helped friends discover events based on their friends’…
E435A
Arar Han, Russell Siegelman
2012
Sociable Labs was conceived as a start-up business attempting to use friend recommendations to curate and recommend purchase opportunities on the internet. Much as his Facebook social events app helped friends discover events based on their friends’…
E432
Jeffrey Chambers, Michael Child, Arar Han
2012
George Hausman, co-founder and CEO of Pleasanton, California-based Refresh Organics (fictional), was proud of the business he had built over the past 15 years. Along with a minority partner, Hausman had started Refresh as a distributor of organic produce…
E423
Jeffrey Chambers, Michael Child, R. Ellis, Arar Han
2012
Bigpoint was a leading online gaming company with vast international operations. One country that it wanted to enter was the United States, where existing players EA and Zynga, as well as dominant social gaming platforms and the Apple App Store posed…
E419
Jeffrey Chambers, Michael Child, Arar Han
2012
TwinMed was a nursing home supply business located in Los Angeles. This case details its humble origins and its development, and raises several strategic issues prevalent in Medicare-reimbursed businesses, business-to-business selling, and what to do when…
E414
Arar Han, Haim Mendelson
2012
Prototypes allow you to consider and test your product or service concept quickly and at low cost, and they play an important role in the development of new ventures. This quick introduction elaborates on the concept and illustrates the use of prototypes…
E411B
George Foster, Arar Han
2012
Women’s Professional Soccer (WPS), which began play in March 2009, rose from the ashes of the Women’s United Soccer Association (WUSA), a league that played its third and final season in 2003. After WUSA failed under the mounting pressure of flagging…
E411A
George Foster, Arar Han
2012
Women’s Professional Soccer (WPS), which began play in March 2009, rose from the ashes of the Women’s United Soccer Association (WUSA), a league that played its third and final season in 2003. After WUSA failed under the mounting pressure of flagging…
E410
George Foster, Sara Rosenthal
2012
FullBloom Baking Company was started in 1989 by Karen Trilevsky to provide wholesome, all-natural and delicious baked goods to coffee shops in and around San Francisco, California. Over the last 20-plus years, FullBloom has grown to $35 million in…
E407
Arar Han, Charles Holloway, John Morgridge
2012
Venture capitalist Atul Kapadia was inclined to provide seed funding for Sujeet Kumar and Michael Sinkula to found Envia Systems, a lithium-ion battery company. Admittedly, Envia was little more than the founders’ vision of an affordable electric vehicle…
E399
George Foster, Sara Rosenthal
2012
The Financial Engines case chronicles the firm’s evolution from launch to IPO, highlighting the various decisions and events that impacted the company’s business model from 1997 through 2010. The concept for the company sprung from Nobel Prize winning…
P78C
Saumitra Jha, Debra Schifrin
2012
Managing Local Political Risk: Parking the Tata Nano highlights the role of political geography in shaping risks to businesses. The case has three parts: an (A) case, (B) case, and (C) case. The (A) case is set in 2006 and discusses the decision Tata…
P78B
Saumitra Jha, Debra Schifrin
2012
Managing Local Political Risk: Parking the Tata Nano highlights the role of political geography in shaping risks to businesses. The case has three parts: an (A) case, (B) case, and (C) case. The (A) case is set in 2006 and discusses the decision Tata…
RE137 old version
Douglas Abbey, Chris Mahowald, Max Lamont
2012
In March 2008, a group of investors considered purchasing 8,300 residential lots in 11 states from one of the largest U.S. homebuilders, at a price of 10 cents on the dollar. The deal would also involve purchasing a partially-built condominium complex…
