E77A
William Barnett, Keith Sigg
2005
In early 2000, Louis Borders, founder and chairman of Webvan, the newest and boldest entrant into the Internet grocery business, was reviewing the events of his recent board meeting. Sales growth at the company’s first distribution center (DC) was on…
E310
Dick Allen, Bethany Coates
2005
Tim Wollaeger, Chairman of Solcam Corporation, a provider of medical diagnostic imaging products and services, shut the door to his office to get a few minutes of privacy. He had just wrapped up a call with Philip Duster, an audit partner with Thompson &…
E213
Mark Leslie, James Lattin, Angie Strange
2005
Bausch & Lomb (B&L) was in a crisis situation when Ron Zarrella took the helm in late November 2001. Following the departure of the COO in 2000 and the CEO earlier in 2001, Bausch & Lomb had undergone six quarters of restructuring and had lain off 10…
E194
Dennis Rohan, Alex Tauber
2005
This note is used in S356: Evaluating Entrepreneurial Opportunities. This course teaches students how to write a business plan, a necessary step in launching a venture. This note is intended to help teach students how to construct a financial model that…
BP256A
Robert Burgelman
2005
This cases focuses on the decision Intel’s top management faces at the end of 1984 whether or not to exit the DRAM (dynamic random access memory) business. It serves as a vehicle to discuss the evolution of Intel’s distinctive technological competencies…
SM155
Robert Burgelman, Jean-Bernard Rolland
2005
This case looks at the challenges and opportunities faced by SAP as it works to expand its position in the vertical market for financial services software. The German software company faced formidable challenges from competitors such as IBM and Oracle…
SM24D
Robert Burgelman, Ryan Kiskis, Shoshanna Stussy
2005
This case looks at the challenges and opportunities faced by Electronic Arts as it seeks to reinforce its leadership position in gaming making and digital entertainment. While a leader in PC and console games, EA is also interested in creating content…
SM120B
Tom Federico, Mark Leslie
2005
In October 1998, VERITAS and Seagate’s Network Storage and Management Group, which both sold data storage management software, agreed to merge. In terms of employee size and revenues, it was nearly a merger of equals. Until regulatory approval for the…
SM132A
Adam Block, Robert Burgelman, Robert Siegel
2005
Shortly after entering business school at Stanford’s Graduate School of Business, Eric Baker and Jeff Fluhr decided that they would start a business focused on the secondary market for event tickets. This case explores how Baker and Flurh launched…
SM146A
Robert Burgelman, Philip Meza
2005
This case describes the highly complex strategic and financial considerations Intel’s CEO must take into account in the decision of whether and where to build a state-of-the-art microprocessor factory (known as a “fab”). The case specifically examines a…
SPM19
George Foster, Jessamy Tang
2005
This case looks at issues facing three National Football League (NFL) teams in 2004: the Arizona Cardinals, Houston Texans, and San Francisco 49ers. The case is written from the perspective of a consultant that will be moderating a debate on business…
SM145
Robert Burgelman, Ming Lei
2005
This case examines the fast developing Chinese market for Internet and Internet-search businesses. By 2005, China had the second-largest market of Internet users in the world (measured by population). However, per capita Internet usage was still quite…
SM132B
Adam Block, Robert Burgelman, Robert Siegel
2005
StubHub discovered that their strategy of acquiring customers through partnerships was not as cost effective as acquiring customers directly. The B cases discusses the hiring of a product manager and the changes that the managers makes to the company and…
SM120C
Tom Federico, Mark Leslie, Erin Yurday
2005
In October 1998, VERITAS and Seagate’s Network Storage and Management Group, which both sold data storage management software, agreed to merge. In terms of employee size and revenues, it was nearly a merger of equals. Until regulatory approval for the…
SPM18
George Foster
2005
In February 2004, just 10 days before the official launch of the new National Rugby League season, the press reported allegations that 6 members of one of the league’s teams had sexually attacked a woman in a hotel. In the following days, the press…
OB53A
Glenn Carroll, Victoria Chang, Jennifer Chatman
2005
In June 1998, the senior management team at Dreyer’s Grand Ice Cream was figuring out how to address the most challenging problems ever faced by the company. Problems were wide ranging, including aggressive discounting by competitors, waning demand of…
SM137
Robert Burgelman, Philip Meza, Les Vadasz
2005
At a time when many things Americans consumed were “supersized,” Internet access in the United States was decidedly sparing. Instead of using always-on broadband to gulp down Internet access, most Americans sipped the Web through slow dial-up connections…
SM92
William Barnett, Peter Lorentzen
2005
UFSoft was one of the first completely non-governmental domestic firms to succeed in China. Established in 1988 in Beijing, the firm began by making Chinese-language bookkeeping software and gradually moved toward much more complex enterprise resource…
SM138
V. Viard, Steven Fan
2005
For the last five years, America Online (AOL), Yahoo!, and Microsoft have been battling to grab market share for their instant messaging (IM) service. Each company has its own software and network to deliver the service, which allows users to write online…
OIT45
Charles Holloway, David Hoyt
2005
Flextronics, the world’s largest contract manufacturing firm, made a strategic decision to expand its business to include original design and manufacturing (ODM) services. As an ODM supplier, Flextronics designed and built products that original…
SM112B
Robert Burgelman, Philip Meza, Les Vadasz
2005
This case looks at the state of digital music in late 2005 and the impact of several key forces upon the creation and distribution of music online. In particular, the case examines the phenomenon of podcasting, and looks at the impact of this and other…
SM126B
Robert Burgelman, Lyn Denend, Robert Siegel
2005
In late 2004, the future looked bright for Matrix Semiconductor Inc. The company had pioneered the design and development of three-dimensional (3D) integrated circuits that enabled a new class of low-cost, high-density, non-volatile memory products…
M311
James Lattin, Mark Leslie, Dana Nunn
2005
Ann Rothman, newly arrived Executive Vice President of Global Sales at Quantium Technology needs to address the challenges associated with Quantium’s implementation of Siebel Sales, a sales force automation (SFA) software solution. Sales representatives…
SM140C
Victoria Chang, Chip Heath
2005
Bad sportsmanship used to mean a basketball player not acknowledging a foul or a tennis player saying a ball was out when it really hit the line. Recent examples of bad sportsmanship included activity that was substantially more serious. In 2001, the…
