ASTRO Gaming

ASTRO Gaming

By
Joshua D. Rauh, Jessica Morgan
2015|Case No.E542| Length 6 pgs.

This case outlines the fundraising struggles faced by ASTRO Gaming.  The gaming company produced a best in class product that grew strongly but faced difficulties fundraising. The cash flow short fall left the company with limited options.  The founders had to decide whether to sell the company, scale back the growth strategy, or to continue to try to find a backer at a reduced valuation.

Learning Objective

This case is intended to help students evaluate the options available to a company with cash flow difficulties. Students should consider how a company’s financing strategy influences a company’s growth strategy.

This material is designated for use in specific Stanford GSB classes only. For inquiries, contact the Case Writing Office.