Institutionalizing Levity at Coursera
2019 | Case No. M378 | Length 9 pgs.
The case describes the company-wide impact of former Coursera CEO Richard Levin’s decisions to infuse levity into typically dry business processes and identify and empower humor-fueled culture bearers.
Learning ObjectiveObjectives include demonstrating to students the value of empowering other members of the company to become culture carriers, to start levity-infused traditions, and to personally embrace surprises, pranks, and self-deprecation.
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