Note on Creating a Viable Venture - A Global Perspective

By Steve Ciesinski, Howie Rosen
2018 | Case No. E651 | Length 20 pgs.

This note identifies the key issues that must be addressed in the creation of a viable venture, and provides an overview of the processes and techniques available to resolve the issues discussed.

Also see  Note on Creating a Viable Venture

Learning Objective

This note is used in the Stanford Graduate School of Business class 314 and 5146: “Creating High Potential Ventures in Developing Economies” to guide students’ understanding of the process of turning an idea into a business.
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