This paper studies the role of intrinsic motivation on optimal incentive contacts. Agents engage in effort to generate projects with both financial return and intrinsic value to the agent. In a neutral enviorment, where intrinsic motivation has no direct effect on the disytility of effort,static contacts are unaffected by intrinsic motivation. In contrast, the firm’s profit from an implicit comtract are increasing in the degree to which the agent is intrinsically motivated, showing that implicit contracts and intrinsic motivation are complements. The results are further extended to comsider the role of multiple implicit contracts and product market strategy.