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Insights by Stanford Business

Insights

Man standing in doorway of rundown building | Reuters/Andrew Winning
June 18, 2015
Written

Ken Shotts: How to Understand (and Avoid) Political Risk

Political risk is inevitable, but there are ways to mitigate it.

Insights

Man zip lining over a forest
May 28, 2015
Written

Do Mentions of God Persuade Consumers to Buy?

Research shows that references to God can prompt people to take more risks.

Insights

In balletic pose, wearing pink shirts to show their support for the Imperial Cancer Research Fund, the England Rugby union squad go through warm-up exercises.  Russell Boyce/Reuters
June 19, 2015
Written

Benoît Monin: How Men React When Their Masculinity is Questioned

Findings have implications for how marketers sell products to men.

Insights

Pedro M. Gardete, Assistant Professor of Marketing
June 22, 2015
Video

Pedro M. Gardete: Do Fellow Airline Passengers Influence What You Buy?

A marketing professor explores how our behavior is influenced by others.

Insights

A visitor looks at a monumental sculpture by artist Robert Therrien in the Metropolitan Arts Centre in Belfast. Reuters/Cathal McNaughton
June 5, 2015
Written

Stereotyping Makes People More Likely to Act Badly

Even slight cues, like reading a negative stereotype about your race or gender, can have an impact.

Insights

A worker in a Shanghai Chaori Solar Energy Science & Technology factory | Reuters/Stringer
June 22, 2015
Written

Shaping Tomorrow’s Breakthrough Materials

Citrine Informatics brings big data to materials discovery.

Insights

Two individuals talking | Reuters/Kim Kyung-Hoon
June 11, 2015
Written

Carole Robin: How to Create a Feedback-Rich Environment

Giving and receiving constructive criticism takes practice.

Insights

A ward at St Thomas' Hospital in central London | Reuters/Stefan Wermuth
June 9, 2015
Written

Stephan Seiler: Can Hospital Competition Save Lives?

Why market forces in healthcare are good for patient care.

Insights

 A man reads a book outside a cafe in London. | Reuters/Luke MacGregor
June 17, 2015
Written

Seven Business Books for Your Summer Reading List

Top selections from alumni entrepreneurs around the world.

Latest Stories

April 27, 2012
Written

Rethinking the Peace Process

How even small psychological interventions can help reduce conflict.
April 25, 2012
Foreign Affairs
Jeffrey Ball of the Steyer-Taylor Center for Energy Policy and Finance argues "it is time to push harder for renewable power, but to push in a smarter way."
April 25, 2012
Written

When Threats Are Better Than Anger

Negotiators gain more concessions with cool threats than with heated words.
April 24, 2012
Written

Building Better Health Care

In an online forum, Stefanos Zenios responds to reader questions on innovation in the field.
April 20, 2012
Written

How Do You Encourage Recycling?

A social scientist says the key may be in the messaging.
April 18, 2012
Written

Peter DeMarzo: What Do Managers Do With Bad News?

A new study shows executives are quick to report good news — but hold the negative for a flood of bad economic news in the media.
April 17, 2012
Written

Research-Backed Ways to Get Out the Vote

How lessons from behavioral science could help increase turnout.
April 13, 2012
Written

Why Feelings of Guilt May Signal Leadership Potential

Stanford GSB researchers find that how people respond to mistakes can be a "clue to who they are."
March 21, 2012
Written

Eric Schlosser: In the Food Wars, Don't Forget Low Income People

The "Food Inc." filmmaker and author suggests critics of today's industrial food system should focus more on social justice.
March 21, 2012
Written

Gearing Up for a Fight, or Retreating for a Treat?

Research explores why some conflicts make you angry, and others make you energized.